BEHIND THE BRAND

Who We Are

A minority owned entity that goes beyond being a premium active streetwear apparel brand.

We dedicate our work to inspire the urban community.

Why

We believe that committing to an active lifestyle will not only improve your physical health, but your mental well-being as well.

How

We utilize the talents of the urban community to aid in the areas of branding, marketing, photography/videography, and more to provide the highest quality products and promote growth within our community.

At the end of the day, we just want to make clothing that we're excited to wear, while promoting a positive message.  We're passionate about these products and this lifestyle, and we're dedicated to pushing the boundaries of both.

Welcome to the fam.

#STREETATHLETICISM

- Anthony Valdez

Founder